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About Us


Amazing Solutions Through Data, Agility, and Trust

With over 25 years of engagements, ASHLIN has taken its place as a leader in providing digital solutions and professional services to the public and private sectors. We are committed to innovative, agile applications of data, superior service and guidance, and delivering amazing solutions to our clients.

ASHLIN was founded in 1996 by CEO and owner Linda Botts with just two employees, one being herself. Her commitment to aiding clients and serving the public sector established ASHLIN’s foundation in creating applicable, culturally conscious solutions using data and technology. Fast forward over 25 years and ASHLIN has grown exponentially across the Federal and Private sectors. As the needs of our clients have evolved, so have our areas of expertise. ASHLIN now offers a suite of professional services and digital solutions, all tailored to the unique and changing needs of our clients. ASHLIN is also a Small Business Administration (SBA) certified Economically Disadvantaged Women-Owned Small Business (EDWOSB).

Business Intelligence As A Service

ASHLIN recognized the importance of data in delivering value to clients long before data-driven decision making became the standard. Whether it’s eLearning, data analytics, program management, training, or technical assistance, ASHLIN combines its expertise in data analytics with domain knowledge of its subject matter experts to derive meaningful insights that lead to successful business outcomes.

Our Leadership Team

Linda Botts, Chief Executive Officer

Linda Botts’ deep commitment to providing high quality consulting services lead her to found ASHLIN in 1996. With over 30 years of experience in corporate leadership, contract administration, financial management, and strategic planning, Mrs. Botts serves as the Corporate Monitor on all ASHLIN contracts to ensure every client’s satisfaction. Prior to establishing ASHLIN in 1996, Mrs. Botts was the Deputy Chief Administration Officer for Health and Human Services Programs in Prince Georges County, Maryland. She has special expertise in developing innovative, culturally competent approaches to bring greater efficiency and productivity to human services programs.

Samuel Botts, Chief Operating Officer/Senior Advisor

Samuel Botts, Jr. oversees business operations, business strategy, new business development, and ASHLIN’s products and services. Prior to his role as Chief Operating Officer, Mr. Botts was ASHLIN’s Chief Financial Officer. Mr. Botts was instrumental in founding ASHLIN's Business Intelligence and LMS divisions. Mr. Botts holds undergraduate degrees in science and engineering from Morehouse College and Georgia Tech and graduate degrees from the University of Michigan (engineering) and the Wharton School of Business (MBA).

Kevin Allen, Vice President - Regional Operations

Kevin Allen has over 20 years of experience in the development, growth, and leadership of customer service-driven businesses. Mr. Allen manages Federal, State, and Local government funded contracts for ASHLIN, and provides technical, logistical, and administrative project leadership. His specialty areas include project management, research, technical writing, advisory group and committee management, and large-scale national meeting planning.

Dr. Jennifer Buelin, Project Manager

Dr. Jennifer Buelin leads Workforce Development and Career and Technical Education initiatives for ASHLIN. Her work includes developing strategic partnerships to advance the impact of ASHLIN's training and development services, e-learning platform and services, and data visualization and analytics tools. A former STEM Education professor, National Board certified classroom teacher in CTE, and published researcher on creativity in technology and engineering education, Dr. Buelin served as director of the ITEEA STEM Center for Teaching and Learning and has served as president of both the North Carolina Technology and Engineering Educators Association and the Mississippi Valley Technology Teacher Education Conference.

Dominic Berger, Project Director

Dominic Berger serves as the IT Manager and Technical Lead for the Digital Learning Platform at ASHLIN.  His expertise is in user experience design and the development of highly customizable, state-of-art LMS platforms that meet clients’ specific delivery needs. Mr. Berger’s work with the CDC-supports workplace wellness platform, Work@Health®, delivered training and technical assistances to hundreds of trainers and employers nationwide.

Nicholas Hobar, Digital Learning Platforms, Resident Expert

Dr. Nicholas Hobar has assisted ASHLIN and hundreds of employers to create customized learning management systems for different training audiences. He has delivered both classroom and online professional development programs for the public school, higher education, government, and corporate sectors.